I get to wake up every day and do what I do best and what I am most passionate about.
I began this path when I was ten years old—long before I knew what Design really was and long before I knew it was something you could do for “work”. My mother is an educator, so it afforded me both the tools to start (the Apple IIe she won from a grant) and the software (PrintMagic) that I needed to create.
THE PROCESS //////
I’ve been fortunate to work with a wide range of clients and in varied settings. From those experiences, I’ve learned how important it is to be a good listener and collaborator in order to achieve design goals. Successful, practical application of design considers the needs of the client, the experience of the end user, the input of team members, as well as feedback. Brainstorming with team members is invigorating to me. I believe that everyone is capable of good ideas and of feedback. Being able to come to the table with fresh ideas and learning from one another is crucial to any creative environment.
My diligence, creativity, excellent communication and organization skills, and ability to conceptualize abstract ideas make me a valuable asset to any design team or project. I also take great pride in my love of learning and as a result, I am adaptable to an ever-changing and growing industry.
When I create, I love to sketch my ideas before I hit the mouse and keys. Sketching helps to focus on the better ideas, rather than falling for the first one that comes. It also helps to prevent time being wasted by just moving things around. Once the ideas are weeded out and there’s a flexible plan in place, it makes the process move quickly.
INSPIRATION + IDEATION //////
I have a deep passion for design that is intelligent, functional, and attractive. I survive on caffeine (typically black tea), reading, painting, photography, and music as versatile as my design.
I find inspiration everywhere, but I always feel a jolt with getting to experience new things, traveling, really great food, and being in nature.
My design heroes are mainly Paula Scher and Michael Bierut. I’m a huge fan of Paula Scher. Her ability to wield type has always fascinated and inspired me. Michael Bierut is one of the most articulate designers about the process of design and has been such an incredible source of encouragement in and for this field. Even though I haven’t always agreed with some of his design choices, I’ve always admired his voice and what he has contributed to Graphic Design.